Private records
The context
public data never has.
Chats with friends and family, AI histories, photos, purchases and filmed daily life. Shared by the people they belong to, with consent, and scrubbed before delivery.
Public text shows what people publish. Private records show how they actually live, talk and decide.
A model trained on the open web has never seen a family group chat or a Tuesday night dinner. We ask people to share theirs.
- Contributed, never scraped. Each person uploads or records their own data and consents to the agreed use.
- Scrubbed. Names, numbers and other people's secrets removed before delivery.
- With the person attached. A profile and, where useful, a follow-up interview explain the record.
Chats with friends and family
How people talk to the people they know.
Group chats, family threads, calls and AI chat histories, contributed by the people in them. The slang, the inside jokes and the half-finished sentences public text never shows.
Daily life, on camera
Filmed by the people living it.
Contributors film themselves cooking, doing laundry and washing up in their own homes, then tell us what they were doing and why. Real kitchens, real clutter, real hands. First-person capture on head-mounted cameras is available for physical AI.
Two sources
Everyday people
and professionals.
Everyday people
- Chats and AI history. Messenger, iMessage, WhatsApp; ChatGPT, Claude and other AI tools.
- Photos. Images, captions and timestamps.
- Purchases. Receipts, transactions and product choices.
Professionals
- Work material. Expert-owned notes, analyses and work samples.
- AI-assisted work. Prompts, assistant conversations and revisions from real use.
- The why. Specialty, experience and follow-up explanations of decisions.
Questions teams ask.
Do you access private accounts directly?
No. People contribute their own data. App names describe where records come from, not access we have to those platforms.
What gets removed before delivery?
Names, numbers, addresses and anything else that identifies a third party, plus whatever the contributor asks us to hold back. Scrubbing rules are agreed per project.
Can you link records from the same person?
Yes, where the project calls for it. A profile and a short follow-up interview connect the chats, photos and purchases to the person behind them.
Where are contributors from?
Outside China. Markets and cohorts are scoped per project.
Which records,
from whom?
Video on this site is licensed stock footage of real people, used to illustrate the kinds of data we collect.